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Iain Finlay’s debut short film, Number 54, had catapulted him into the film industry. He was frankly becoming quite big, so he needed an identity so that the important film people like Warner Brothers and Vertigo would take him seriously.
We worked our socks off on this one. And eventually, we managed to blend Iain’s classic film-making roots with hints towards the digital age.
He was ever so chuffed.
Watch 'Number 54' on the BBC film network

Above: A very chuffed looking Mr Finlay, observing the potential.
Below: The headed paper also doubles as a DVD inlay for showreels, clever in it.

The best is yet to come, we are talking with Mr F about creating IF idents.
We are thinking something in Super8, moving identities with sound should be fun.